Agmates Editor Steve Truman writes:
The Agmates Rural Marketing web site is just 9 months old. In that time just 27 Cattle producers have sold 3,748 cattle off the site, without paying a quarter of a million dollars in selling costs.
I’ve just done the figures and since the site launched on the 28th of March 2007. The 27 Cattle producers have sold just on two and a half million dollars worth ($2,480,000) of cattle from listings on the site.
A mob of Simbrah heifers listed from North Queensland sold off the site to a buyer in South east Queensland
Some more interesting facts:
Those 27 vendors in just 9 months have saved themselves approx $225,000 in commission, trucking costs and saleyard fees and charges.
83% of all cattle listed for sale on the site have sold off the site.
The break up of numbers sold is: 1,073 steers, 1,061 Unjoined heifers, 656 Joined & PTIC females, 958 Cows and calves.
The largest lot sold in a single mob is 223, the smallest lot is 2 head.
Cattle listings have come from all over Queensland, as far north as Charters Towers and west to Charleville.
Buyers of the cattle have come from South Australia, Victoria, New South Wales and Queensland.
The cost of a Cattle listing on Agmates has dropped 85% in 9 months. In April 2007 a listing with details and 6 photos cost a producer $330, now it is just $49.50.
Agmates now has over 30,000 page views each month. One third of that traffic comes from people searching for cattle on the web with Google or Yahoo search.
The people who come to the site via search engines are actually searching to buy cattle and are new to the site and are from all over Australia.
Agmates is about to launch “Agmates Buy Now” site allowing rural and regional Australians to buy and sell horses, dogs, machinery, among other things for $6.60 a listing with 2 photos.
Agmates cattle vendors are meeting new buyers, and in some cases making new friends across the country.
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